E-commerce innovation Essay Example for Free

E-commerce innovation EssayAbstractThe 21st century has been an date of reference of technological development. conduct has been a huge success it is possible to get almost any issue that you want. transmission line d cardinal through the support of an internet is c ei thered electronic commerce. This kind of course has boomed in the 21st century with the massive availability of face-to-face computers and laptops. some(prenominal) bingle who has been into shopping online will not miss e-bay. E-bay is one shopping center online that has recently been a front-runner of those who loves to do shopping without a hassle. E-bay has been in the handicraft for twelve years. This study embark upon the organisational fabric of e-bay that aid them in generating more than they give way imagined and the organisational st driftgies of e-bay. Anyone who gets into occupation has only one thing in mind, success. conquest for one ancestry depends on a lot of factors. Apart from its pr oduct, the perplexity and the team freighter it matters most.This holds original especially for the e-commerce business because this needs a lot of effort on the part of the management to bump off it appealing to online customers and to hasten it worthy of trust of many to believe and give their credit note offsprings game and trust it with specie matters. eBay offers more than just a place for auction they have legion(predicate) programs that cater to the need of its client. E-bay has not only conquered North America tho also Asia and Europe. The analysis of the organizational strategies of e-bay was through with(p) by doing a content analysis of the documents released regarding their system of management.IntroductionThe 21st century has been an era of technological development. Life has been a huge success it is possible to get almost anything that you want. Development has been consecutive and this is not going to stop. Each tries to adapt to the changes that happens in his life and he has to deal with it. E reallything happens in the internet, anything that one could think of. There is internet shopping, online education and internet banking and so many more. Since the meter internet came into existence information gathering has never been easy. Nowadays, we can get all information that we need with just one snap of the finger.Name the service that you want and the internet has it. You need to study? The web has a identify for online education. Need process on money matters? Theres online banking. You would uniform to shop but have no time to stand up from your add? Even shopping can be done online. Doing business online is termed as e-commerce or e-business. Examples of internet websites that cater to e-commerce business would be commercial sites like Amazon.com, Buy.com, and eBay (Sharpened, 2002). deep down these sites, one could do online shopping.Business done through the aid of an internet is called electronic commerce. This kind of business has boomed in the 21st century with the massive availability of personal computers and laptops. Forrester research has recorded total of $12.2 billion sales in 2003 contributed by e-commerce industry (Wikipedia). E-commerce was introduce in the seventies and has evolved in its use since. In the seventies it was only use for transferring of funds and data electronically to aid companies. Then in the eighties the growth of automated teller machines and online banking was because of e-commerce as sound. In the nineties, shopping online was the other kind of e-commerce that was introduced in the business (Wikipedia).Anyone who has been into shopping online will not miss e-bay. E-bay is one shopping center online that has recently been a preferred of those who loves to do shopping without a hassle. E-bay has been in the business for twelve years. This phoner has been a fruit of a trial and error of three prominent people in the business now. The three figure of speechs o f e-bay be capital of South Dakota Omidyar, Meg Whitman and Jim Griffith.These three have made a beautiful outcome of a trial business that has been a very proficient decision. If to be comp bed to its contemporary e-commerce websites that were born the same time that they were, their capitalization is cardinal five percent more than that of its counterpart (Maney, 2005). What is the secret behind e-bays success? What is the organizational mannikin of e-bay that aid them in generating more than they have imagined in a business that some has notes as quizzical? What could be the organizational strategies of e-bay?Literature ReviewAnyone who gets into business has only one thing in mind, success. Success for one business depends on a lot of factors. Apart from its product, the management and the team behind it matters most. This holds true especially for the e-commerce business because this needs a lot of effort on the part of the management to convey it appealing to online cust omers and to make it worthy of trust of many to believe and give their credit card numbers and trust it with money matters. Companies try to always to check their management system is helping flourish their business. Business strategies are needed to make received that one stays in the market long.To make confident(predicate) that everything is in order, one needs to check if its employees are able to meet up the standards set by the alliance. The development of the use of corporate code of conducts to govern the expression of employees has flourished since the passage of the Foreign Corrupt Practices telephone number (FCPA) in 1977. Back then this code of conducts or corporate social responsibility (CSR) was seen as denotative directives for the employees but today employers were able to understand that these are helpful tools in handling their employees and making their work advantageous for the association. Culture set the business behavior that surrounds a corporations co de of conduct. Factors that are included are the way we comprehend the surround, how we use time and power, how we perceive space and structures.Also included is our perception of corporate and individual task or relationships. If manage properly, CSR can help in fulfilling economic, social and environmental ambitions. racy part of corporate governance will include the way codes of conduct are integrated in their operations. To make sure that a global company is competing ethically and effectuateively, one needs to make sure that the companys code of conduct are made known to their employees so that they could incorporate it in their way of working (Wozniak, 1997).HSBC is one organization that allows banking and financial services that is doing its best to make up for all the losses and is well-favoured a promising depict to its consumers. They might not be the largest company but they have been awarded a couple of excellence award because of their great customer relation and promising return of investments. HSBC has now what a strategic plan they named Managing for Growth.HSBC has lay down their ways for achieving their objective of having an accelerated their rate of revenue. They still have to develop their brand system and improve their productivity at the same time maintaining strong position regarding management bump and financial aspect. Employees are also part of those that needs enhancing to make sure that they will be successful in achieving their goals. Part of the companys plan is giving good rewards to those employees who will achieve the criteria that they have set (HSBC fact sheet, 2006).Every company has their own system but the burden lies in properly executing this strategies. Chapman (2004) has concluded that almost ninety percent of companies run off in properly executing their strategies. Studies show that when CEOs who have failed have been interviewed said that the thing that led them to downfall was the bad execution of strate gies that they have formulated. Only fourteen percent of those included in Times 1000 companies have commented that they are implementing good strategies. (Chapman, 2004)Proper management of business and financial risk is needed in order to ensure that an industry like the online shopping and any traditional company associated with it is here to stay. It is easy to acquire a debt but maintaining its positive impact in one company needs a lot of effort and planning. Business risk should be managed well and risk should be realigned in a way to cut cost Optimized firms operating and financing costs Trade off fixed charge and variable charge costs Risk management and when to growing and decrease risk. (Brackers, 2004)MethodologyAnalysis of the organizational strategies of e-bay by doing a content analysis of the documents released regarding their system of management.Findings / ResultsE-bay is a phenomenal hit when it comes to online shopping. Their organizational structure is just the same with other big companies. Reports shows that executives of this big company has still the traditional job titles but with a little modification with their job descriptions. To make an organizational structure of an online shopping business advantageous one needs to put more emphasis on its account management and customer relationship manpower (Keen and Qureshi, 2006). Most of e-bays top ranking officials are graduates of good international universities and they have satisfactory working experiences as well. Most of them have taken a dot from Stanford University.E-bay has not only conquered North America but also Asia and Europe. There were twelve countries included in the Asian region, thirteen in the European region, greater part of Canada and joined States(http//pages.ebay.com/aboutebay/thecompany/companyoverview.html).eBay offers more than just a place for auction they have numerous programs that cater to the need of its client. These services include The eBay Marketplace, this is where customers could buy and trade their products PayPal, aids in online monetary transactions of companies and individuals Skype, is the program of e-bay that is focus on internet communication Shopping.com, as name implies this is a site for shopping and more shopping that is Rent.com, is the online apartment listing of eBay in the United States and Online Classifieds, is a part of the eBay program that is an aid on the communication on a local level. (http//pages.ebay.com/aboutebay/thecompany/companyoverview.html).As recorded, the total number of eBay users worldwide has reach one hundred eighty one million. This total number of users has given eBay total revenue of $44.3 billion in 2005. The good quality of the developer of eBay is that they never loose trust despite all the adversities that they had. They wee also well in choosing in whom to put in special(prenominal) spots that they needed. Pierre Omidyar, the chairman of eBay, has made a good choice when he chose Meg Whitman to mete out his company.Advertisements play a major role in the success of one company as they help in creating public awareness. The first PR Manager of eBay has shown her passion for her work by creating a very good myth about the company. She has used every advertisement techniques to make a good spirit for the company. This good reputation of the company has been a collaboration of good advertisement techniques and good feedback of the services that they try (Maney, 2005). Customer relationship is an important aspect in retaining customers this could be achieved by providing a fast and accredited service.Omidyar has commented that aside from carefully managing their employees, the success of e-bay could be attributed to the right decision prowess of its CEO, Whitman. She was able to understand well that an online auction web also needs guiding and understanding the growing community of eBay sellers. Whitmans strategy in managing the organization was being flexib le and keeping in phase with the fast movement of the business (Maney, 2005).The total crash of the eBay sites that happened last June 10, 1999 has humbled the company and has teach the company on some pints regarding winning care of their system and clients as well. The system has crashed for a total of twenty-two hours. They had contacted all those affected by the system crash and this has made a direct impact on the customers, making them feel like they were really an important element of the organization. eBay has let the customers help themselves by providing a framework of a self-serve site. eBay has been an icon in the online business that even school try to use the site to teach students about e-commerce (Johnston, 2002).Conclusions/ RecommendationsAny business needs an amount of risk and determination to succeed. The capital is one important factor that determines the proximo of one industry that is why it is important that the amount invested in any given company or busi ness is carefully monitored if it is being use to the fullest and if it will augment to all the needs needed to make it. The capital of one company could be handled well if they have the right organizational strategies.In electronic business the common problems that may arise will be rejection of service attacks, viruses, obliteration, and theft of their intellectual property. These problems could be prevented if the organization has good managerial considerations and technical options. There should be a balance between inherent and external security management (Greiger and Wegman., 2002).Each component contributes to the behavior of the system. No component has an independent effect on the system. The behavior of the system is changed if any component is removed or changed. The system has an outside an environment which provides inputs into the system and receives outputs from the system.All customers want a company that would work to their advantage without any surprises regard ing deals made between him and the financial company. They would love someone who could provide them and first-rate service and a bank that has security that they could provide service for a long time. Money matter is one issue among the working citizens that requires them to think a hundred times before getting the service of any financial company. There are a lot of companies that tries to persuade them to invest in their company and that they will be getting their moneys value.Assessing one programs effectiveness is crucial to its success. Evaluations of the advertisements and marketing strategy could guide the company if there adjustments are needed. Evaluation of the trend of existing customers would be one way of checking if objectives are being met. This could be on the form of surveys and questionnaires regarding how they foresee the services being provided.The key to a successful partnership is inter-dependency. In choosing an e-commerce site that would provide the services needed by one person, they must make sure that they are dealing with the best in the field. A customer must make sure that they are entrusting their money with the correct organization, whenever it is the traditional way or online.ReferenceBrackers, Kevin. (2004). Chapter 13 Capital Restructure. Pittsburg State University. Retrieved kinfolk 18, 2006 from http//www.pittstate.edu/econ/ch12326.htmlChapman, Alan. (2004). system Implementation and Realization. Farsight Leadership Ltd.Businessball.com. Retrieved September 18, 2006 fromhttp//www.businessballs.com/businessstrategyimplementation.htmGreiger, Joseph and Jerry Wegman. (2002). Small Business and E-Commerce Strategic andLegal Concerns. University of Idaho. Retrieved September 17, 2006 fromhttp//www.cbe.uidaho.edu/wegman/geiger-wegman%202002%20website.htmHSBC fact sheet. 2006. HSBC globose Site. Retrieved September 17, 2006 from http//www.hsbc.com/hsbc/investor_centre/fast-factsJohnston, Timothy C. (2002). Using E-bay to teach E-commerce. The University of Tennessee atMartin. Retrieved September 18, 2006 fromhttp//www.utm.edu/staff/johnston/papers/ebayteachec.docKeen, Peter and Sajda Qureshi. (2006). organizational Transformation through BusinessModels A Framework for Business Model Design. Proceedings of the 39th hullo International Conference on System Sciences. Retrieved September 18, 2006 from http//www.hicss.hawaii.edu/HICSS39/Best%20Papers/OS/08-14 05.pdfsearch=organizational%20framework%20of%20ebayManey, Kevin. (2005). 10 years ago, eBay changed the world. USA Today. Retrieved September18, 2006 from http//www.usatoday.com/tech/news/2005-03-21-ebay-cover_x.htmMiner, John B. (2005) Organizational Behavior I substantial Theories of Motivation andLeadership. HF5549 2005-003746 0-7656-1523-1 Sharpe, Inc. Reference Research Book News. 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